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Still life photographer Mikkel Jul Hvilshoj works his signature minimalist aesthetic into kitchenware company Eva Solo’s advertising campaign with four flatlays incorporating ingredients and cookware into a square frame. Looking elegant and luxurious against pale pastel backgrounds, the Copenhagen-based photographer artfully arranges visual recipes for bouillabaisse, porridge, ratatouille, and fried egg, pairing the food with their respective cookware.

Of his work ethic, Hvilshoj says, “I let the formal shape and qualities of an object set the creative direction, and with high technical standards I strive to create beautiful images.” More of his work here.

content_plain-magazine-ingredients-ratatouille content_plain-magazine-ingredients-porridge content_plain-magazine-ingredients-egg Mikkel Jul Hvilshoj Mikkel Jul Hvilshoj Flatlays

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